‘fashion after Fashion’ reached an audience of 25 000

The execution of the exhibition is as boundary-breaking as the subject matter. Bullett, ‘fashion after Fashion’: Inside This Year’s Smartest, Most Forward Thinking Fashion Exhibition, May 1, 2017

‘fashion after Fashion’, an exhibition organized in collaboration with the FCINY and the Parsons School of Design, attracted over 25 000 visitors during the 3 months of its running period at the Museum of Arts and Design, New York. The exhibition was open from April 27 until August 6.

The exhibition featured works by 6 designer teams, including Helsinki-based collectives ensaemble and SSAW Magazine, who challenge and expand the landscape of contemporary fashion. Besides rethinking the format of a fashion exhibition, the project highlighted innovative and interdisciplinary practices – and practitioners – that emphasize collaborative and conceptual working methods. fashion after Fashion was curated by Hazel Clark of the Parsons School of Design and Ilari Laamanen of the Finnish Cultural Institute in New York.

The exhibition gained an impressive media coverage both in the US and internationally, also in Finland, with features and reviews in prestigious publications and online platforms such as The New York Times Styles, W Magazine, i-D, Document Journal, Surface, Bullett, SLEEK, Office Magazine, Helsingin Sanomat and YLE Areena. Read some of the highlight of the media coverage here.

Public events related to the exhibition, such as talks with trend forecaster Li Edelkoort and Fashion Director for the New York Times, Vanessa Friedman, were highly popular among the audience.

“The collaboration between the Museum of Arts and Design, the Finnish Cultural Institute and the Parsons School of Design has been very fruitful in many ways”, says Ilari Laamanen, FCINY’s project manager and co-curator of the exhibition. “The exhibition is a great example of bringing together talent across disciplines and geographical borders – something that is central in all of the FCINY's actions, including public projects, residency and fellowship programs.”